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Brands

Brand Portfolio

Proprietary Brand Cases. Structured for regional adaptation and international franchising maturity.

Shay
Refined Serenity

Elevating tea into a luxury retail experience. Curated global selections served in a professionally managed environment designed for the lifestyle-driven consumer.

Franchise Inquiry?

+968 9285 0888

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Refined Serenity

Shay

Specialty Tea Café

Shay is a specialty tea café brand developed and operated under Zad International United LLC.
The concept is positioned as a premium tea-focused café, offering an extensive selection of specialty Teas within a controlled, professionally managed retail environment.
The brand is designed to present tea as a refined product category, with emphasis on variety, quality, and consistency, supported by standardized preparation and service protocols.

Concept Scope

Development & Rollout

Positioning

Global Expansion Strategy

Ready for
Global Markets?

With operations firmly established in the Middle East and Oman, our brands are now on a trajectory for global expansion. We only enter the Franchising phase once a brand has achieved full operational maturity.

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